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Creative Workflow Process

Standardized Client Onboarding Framework

This framework ensures every client starts with clear expectations, centralized communication, and documented decisions—setting up the entire project for success.

Standardize

Client Onboarding

Centralize

Communication

Clarify

Scope & Direction

Streamline

Team Handoffs

Full Walkthrough

Watch this complete walkthrough to understand how the onboarding process works end-to-end.

7-Step Onboarding Flow

1

Payment Confirmation & Channel Setup

  • Receive Finance/Stripe confirmation of first payment
  • Create private Slack channel: #client-[clientname]
  • Send welcome message with channel purpose & communication guidelines
2

Onboarding Form Submission

  • Send client Onboarding Form link (Google Form/Typeform)
  • Form captures: business goals, creative direction, website details, brand guidelines, timeline, deliverables
  • Set deadline: 3-5 business days
3

Client Bible Creation

  • Consolidate all form responses into a Client Bible document
  • Organize by sections: Overview, Creative Direction, Website Specs, Timeline, Deliverables
  • Share in Slack for team reference
4

Kickoff Call Scheduling

  • Send calendar link to schedule 60-min kickoff call
  • Include: PM, lead designer/strategist, client stakeholders
  • Record call & save notes
5

Kickoff Call Execution

  • Review onboarding form responses
  • Clarify any unclear information
  • Align on expectations, timeline, and next steps
  • Document action items & decisions
6

Project Infrastructure Setup

  • Create Google Drive folder structure (Assets, Drafts, Deliverables, Reference)
  • Set up Asana/Project Management project with tasks & timeline
  • Create Hubstaff project for time tracking
  • Upload kickoff call recording & notes to Google Drive
7

Ongoing Communication

  • Daily/weekly updates in Slack channel
  • Weekly status meetings (if needed)
  • Maintain single source of truth across all tools

Deliverables & Timeline

DeliverableTimelineOwner
Slack channel & welcomeDay 1PM
Onboarding form sentDay 1PM
Form completed by clientDay 3-5Client
Client Bible createdDay 5PM
Kickoff call scheduledDay 6PM
Kickoff call executedDay 7-10PM + Team
Project infrastructure liveDay 10PM
Creative work beginsDay 11+Creative Team

Quick Reference Checklist

Payment confirmed → Create Slack channel
Send onboarding form → Set 5-day deadline
Form submitted → Create Client Bible
Client Bible done → Schedule kickoff call
Kickoff completed → Set up Drive, Asana, Hubstaff
All systems live → Begin creative work